About me
_
I’m a Colombian creative director and copywriter with over 14 years of experience in top advertising agencies. Now based in the United States, I’m deeply passionate about crafting compelling content and impactful campaigns. Throughout my career, I’ve worked with renowned multinational firms like Conill, Leo Burnett, Sancho BBDO, McCann Erickson, Bitso, Wunderman Thompson, and most recently, DDB Colombia.
My work has been recognized and published at prestigious advertising festivals worldwide, including Cannes Lions, Clio Awards, New York Festivals, and Ojo de Iberoamérica, among others.
I’ve collaborated with iconic brands such as Toyota USA, ProColombia (Colombia’s Country Brand), Mercedes-Benz, Renault, DirecTV, McDonald’s, Falabella, AB InBev, Davivienda, Visa, Corona, Diageo, Honda, and Bitso.
Awards & Recognitions
CANNES LIONS
2025 - 1 Gold / Creative Strategy
- 1 Silver / Brand Experience & Activation
- 1 Bronze / Creative Data
- 7 shortlist / Direct - Creative Business Transformation - Brand Experience & Activation - Media Data Driving Targeting - Media Data Integration - Creative Data Storytelling - Creative Data Integration.
2019 - 1 Silver / Entertainment Lions For Music
2019 - 6 Shortlist / Entertainment & Entertainment Lions For Music
LIA AWARDS
2025 - 2 Gold / Transformative Business Impact - Creative Strategy
- 2 Silver / Digital Trade & Tourism - Creative Strategy
- 3 Bronze / Creative Use of Data - Creativity in Media - Ambient & Activation.
- 1 Shortlist / Digital Creative Use of Data
CLIO AWARDS
2022 - 1 Silver
2019 - 3 Gold / Music Marketing
2013 - 1 Shortlist / Interactive
NEW YORK FESTIVAL
2020 - 2 Silver / Social Media & Influencer - Collaborations & Partnerships
2020 - 2 Bronze / Social Media & Influencer - Collaborations & Partnerships
2020 - 6 Shortlist / Positive World Impact - Digital & Mobile - Branded Content - Social Media & Influencer
2013 - 1 Shortlist - Digital
EFFIE LATIN AMÉRICA
2025 - 1 Bronze
2021 - 1 Silver / Mantenimiento y accesorios para el hogar
2019 - 1 Silver / Idea de Medios
OJO DE IBEROAMÉRICA
2025 - 3 Gold / Including Mejor idea local Colombia
- 6 Silver
- 13 Bronze
+ 21 Shortlist / Including Ojo + Mujeres 2025
2022 - 3 Shortlist /
2019 - 1 Oro / Ojo Local Mejor Idea Puerto Rico
2019 - 4 Bronze / Contenido - Digital & Social - Media
2019 - 3 Shortlist / Media - Sustentable - El Ojo PR
2013 - 1 Bronze / Mail Marketing
GPC LEO BURNETT
2018 - 8-ball
YOUNG LIONS
2014 - Winner Cyber / Colombia
2015 - Silver Senior Lions
CARACOL DE PLATA
2007 - Gold Student Category
